Thoughtfully led long-term business plans and vision for start-up to large organizations. Innovative marketing strategy and unique brand development to drive market impact.
Brand building experience that spans from mall and retail development to multiple consumer goods channels across apparel, footwear, accessories, and branded content.
Creative sensibility, marketplace trends, and gathering of competitive intelligence within markets and across service lines.
Strategic digital and tactical understanding from website re-design direction to transactional execution that strengthen the brand’s digital footprint, including marketing of product operation, merchandising, data analysis, and user experience optimization.
Digital marketing expertise with strategic and tactical understanding from concept to commercialization including collaboration and partnership to the function, building effective relationships across various influences and disciplines.
Focused ability to tell a dynamic story to customers and prospects verbally, digitally, socially, and through creative collateral.
Artist liaison and influencer program development.
Selected accomplishments:
2139 ISSUE ONE - Client Print & Digital Magazine – COLONY2139, Japan
2139 ISSUE TWO - Client Print & Digital Magazine – COLONY2139, Japan
Meaningful brand engagement that inspires participation and advocacy.
Special events, campaign production, and music programming around brand shaping experiences.
Selected accomplishments:
NY FASHION WEEK - CHAPTER
Exclusive, creative launch strategies and execution for trade and retail.
Selected accomplishments:
Retrospective